Launched in 2014 by Kering and a group of managers led by Roberto Vedovotto, Kering Eyewear was created to develop in-house eyewear expertise for Kering’s Luxury and Jewellery brands.
Kering Eyewear’s journey started, completely from scratch, at the end of 2014. A very small team with a big vision: to change the world of Frames and Sunglasses by creating the first Luxury company in the Eyewear industry.
In June 2015, Kering Eyewear officially launched its first collection, “Collezione 1”, presenting it to the market in the exclusive setting of Palazzo Grassi in Venice. It was an extraordinary event for an extraordinary company.
Gucci, one of the world’s most desirable fashion houses, joined Kering Eyewear’s portfolio in 2016. Creative teams worked closely to deliver a collection that fully represents the brand and matches perfectly its DNA, supporting Gucci in its mission of reinventing a wholly modern approach to fashion.
In 2017, the Kering Group and Compagnie Financière Richemont signed a Strategic Partnership for the development of Maison Cartier’s Eyewear category.
Kering Eyewear celebrated the addition of Maison Cartier, one of the most iconic brands in the whole Luxury industry, to its portfolio with an exclusive event at Petit Palais in Paris.